🎯 Target (Target+)
Target (Target+) Product Photo Guide: AI-Generated Images That Convert
Target's online marketplace (Target+) serves millions of loyal shoppers who trust Target's curation standards. Target's image requirements align with their premium, design-forward brand identity.
Image Requirements
Target (Target+) Image Requirements
Clean white or off-white background. Target's design-forward brand means image quality standards are high — crisp, clean photography is expected.
- Minimum 1500px on the longest side; 2500px+ recommended
- White or off-white background for main images
- Product must fill 85%+ of frame
- No text, logos, or borders on main image
- Supported formats: JPEG, PNG
Best Practices
Target (Target+) Photography Tips
- Target's customer demographic is style-conscious — higher production quality photography aligns with Target's curated brand identity.
- Target's image guidelines mirror Amazon's for main images but allow slightly more creative freedom in secondary positions.
- Target's 'Inspired Style' secondary images (showing products in beautiful home or fashion contexts) are particularly important for home goods and apparel.
- Include a product dimension infographic — Target shoppers frequently consider room/space fit and product size before purchasing.
- Target+ sellers who maintain high image quality scores receive preferential placement in Target's search and category pages.
Browse by Category
Browse Target (Target+) Product Photo Guides by Category
📱
Smartphone
💻
Laptop
🖥️
Tablet
⌚
Smartwatch
🎧
Wireless Earbuds
🎵
Headphones
🔊
Bluetooth Speaker
🎮
Gaming Controller
⌨️
Gaming Keyboard
🖥
Monitor
🖱️
Keyboard
🖱
Mouse
📷
Camera
🚁
Drone
🏠
Smart Home Device
🔋
Power Bank
👕
T-Shirt
🧥
Hoodie
👟
Sneakers
👗
Dress
👜
Handbag
⌚
Watch
🕶️
Sunglasses
💎
Jewelry
🎒
Backpack
🥾
Boots
🧥
Jacket
✨
Skincare Serum
🌸
Perfume
💄
Lipstick
🧴
Moisturizer
🌟
Foundation
🕯️
Candle
☕
Coffee Mug
🛋️
Throw Pillow
🖼️
Wall Art
🔪
Kitchen Knife
🍳
Cookware
🧴
Shampoo
🧘
Yoga Mat
💧
Water Bottle
🏋️
Dumbbells
🏃
Running Shoes
☕
Coffee Beans
💊
Supplements
💪
Protein Powder
🍵
Tea
📿
Necklace
FAQ
Target (Target+) Product Photography Questions
What are Target+ image requirements?
Target requires minimum 1500px resolution with white or off-white background for main images. The product must fill 85%+ of the frame with no text, watermarks, or logos. 2500px+ is recommended for the best zoom and display quality.
What type of photography does Target prefer for lifestyle images?
Target is a design-forward, aspirational brand — their preferred lifestyle imagery reflects modern, on-trend home and fashion aesthetics. Clean, beautifully styled rooms, modern fashion looks, and family-friendly content align with Target's brand values.